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technology android king

Technology For Android Takes Center Stage As The Internet’s Most Used Operating System

Technology / Research from web analytics company Statcounter found Android technology now accounts for a larger share of internet usage than Windows for the first time. During March 2017, Android users represented 37.93% of activity on Statcounter’s network versus 37.91% for the Microsoft operating system. It’s a small gap for sure, and it refers to usage not necessary users, but it marks a notable tipping point that has been inevitable for the past couple of years.

technology android king

Statcounter, which bases its findings on 2.5 million websites that it claims generate over 15 billion monthly page views, tracked the gradual converge of usage for the two operating systems over time. The chart highlights Microsoft’s failure to challenge with its ill-fated Windows Phone platform. For Apple, the switch happened some time ago. During March 2017, Apple’s mobile users (iOS) were close to three times more active on the internet than users of its desktop machines (OSX).

The wider Android-Windows trend has been evident for some time. Windows dominated, and continues to dominate, the desktop landscape, but worldwide PC sales have declined for the past five years to reach the same levels as 2008. In contrast, sales of smartphones continue to grow, and Android is the operating system for the lion’s share of internet users worldwide. Growth is highest in emerging markets like India. There, Apple has increased its sales but remains a niche player with Android accounting for upwards of 90% of smartphones.

While the balance between iOS and Android is more level in Western markets like the U.S., the influx of new internet users from regions like Asia, Africa, the Middle East and Latin America has tipped the scales in favor of Android. Indeed, a Statcounter report issued last week showed that mobile accounts for the vast majority of internet usage in countries like India (79%), Indonesia (72%) and China (57%) while desktop remains king in markets such as the U.S. (37 percent), UK (35 percent) and Germany (30%).

Those numbers have seen some shift in global revenue for developers, with China overtaking the U.S. as the most lucrative market for iOS apps worldwide, but Android continues to lag despite a larger base of users. A recent App Annie report found that iOS accounted for just over 25 billion of the 90 billion app downloads made in 2016, with Android taking the remainder. Yet iOS apps pulled in the majority of the $35 billion paid out to publishers across the iOS and Android app stores. That might change soon, though. Thanks again to its vast dominance in the emerging world, App Annie is predicting that 2017 could be the year that Android app earnings overtake iOS for the first time. That would be another important milestone.

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streaming technology

So there you are just driving along the road, you stop at a red light and look to your left and see…NO ONE DRIVING! Now I know, normally you’d be scared but technology is quickly making this a possible “norm of the future”.

Between Google, Uber, Tesla, and a host of other tech companies focusing on “the driver-less car,” this has begun to turn more into reality than science fiction. California, for example, has amendments to a bill before its legislative assembly that would essentially allow for the testing of cars without any driver present in the driver’s seat. And this could be conducted on actual roads!

Michigan’s state legislators introduced a bill that would also give the right to test cars without a safety driver present. Both bills limit the situations where these kinds of vehicles can operate. For instance, the bill in California specifies that pilot projects cannot have their autos exceeding 35mph. Also, only approved areas will be allowed for use during the testing phase. There’s also a provision that automobile manufacturers along with their suppliers will be held liable for any accidents that would result from these trials.

So far, every one of the 50 states require that a drive be operating a vehicle on a public road. In the case of Michigan, the bill actually represents a major economic opportunity and an option to keep car technology research and development within the state. Introducing these proposed amendments in California is also potentially going to increase Michigan’s process on the matter. Its bill already has support from Republican and Democratic legislative reps.

The bottom line is that this technology is no longer a thing of the future and state lawmakers are highly likely to give the “OK” to vehicles without human drivers!

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For the first time in a while, Google’s AdWords is getting a makeover. The technology mega company announced that they made a myriad of updates in order to make its advertising tools more mobile friendly. Google also introduced “promoted pins,” allowing companies to put their logo on the map for a fee. This will make it easier for users to identify a Starbucks or Walgreens, without directly searching for the store. Google had previously tested this service on Google Maps in Japan, however they are just now bringing the service to a worldwide market.

Google is putting an emphasis on location related mobile services, because they predict it growing at a 50 percent faster rate. The company will use the software on local search adds across google.com and Google Maps. How it works is that if a customer searches for something such as “show store”, business’ logos such as the DSW stripes and Nike swoosh will appear at the location instead of a pin. However they will need to pay for the location to show up.

The changes are “designed to help you increase foot traffic to your stores,” said senior vice president of ads and commerce Sridhar Ramaswamy, of Google. He says the company is “bringing local inventory information into these business pages.”

The newly expanded text ads in Adwords will additionally allow more content visibility before a user clicks on the link. The then 25-character headline will now be 30 characters, and the 35-character description line will increase to 80 characters. Google has found that if ads include more previous information, a user 20% more likely to click the link. Adwords is also enhancing imagery for its ads, which they are calling “responsive ads for display”, as the ads will now match the look and feel of the content they are browsing.

In the coming months, Google also announced that advertisers will be able to set bid adjustments for each type of device. That means companies can pay different prices for ads viewed on mobile devices versus desktops. Advertising had always been a very important part to how Google runs its business, and it is hoping that this revamped approach will inspire companies worldwide to spend more money advertising with Google.

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At Google’s I/O conference Friday, Google’s Advanced Technology and Projects (ATAP) research unit announced that the tech company is collaborating with iconic jeans company Levi’s to launch a “connected” smart jacket which is aimed at urban customers and cyclists. The jacket will allow users to control their music, answer phone calls, access a GPS, and more. Control is enabled via a trackpad bar on the jacket’s sleeve. Google’s partnership with Levi’s is not a new one, as it was first announced in early 2015, however the companies never disclosed how the clothing maker would use Project Jacquard’s technology, of interactive textiles.

The project involves bleeding multi-touch sensors into the clothes in order to make a new, “wearable”, device. The idea in the Commuter jacket, is to make something that is both fashionable to wear and also implements a practical use of technology. The trackpad will be on the jacket’s cuff, and using gestures to control various functions, they can complete tasks they would normally need their phones to do. The jacket is just a small part of Levi’s Commuter collection of clothing, directed at urban residents who ride bikes to navigate throughout their city.

The famous Jacquard tag will be embedded in the jacket’s sleeve, making all of this functionality possible, and can be removed as well as charged via USB port. The tag connects with LED, battery, haptics, and woven sensors throughout the garment. The platform also includes a mobile application which connects the smart clothes to the cloud. Each user can use the app to customize what works with the connected garment. The best part is, the company stressed that the jacket can be used like any other article of clothing; crunch it up, throw it in the wash, and it will still work like new.

“There’s a unique challenge in creating a smart clothes platform— fashion and technology have to work as one but there’s inherent tension between the two,” said Ivan Poupyrev, Technical Program Lead at Google. “Technology is fragile, garments… are not.”

The jacket will be able to navigate phone calls, as well as Google Maps, Google Music, etc. Users will also be able to control Spotify Music, or connect to fitness apps such as Strava. Google will launch beta tasting as early as this fall, however will most likely become publicly available in the spring of 2017. Pricing information was not offered at the conference.

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